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How to value key personnel risk

February 24, 2026

It’s almost the end of February and we’ve seen a big uptick in valuations that revolve around the intangible value of people both directly and indirectly.

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What value is there in Lovable?

February 10, 2026

With Valentine’s day approaching, let’s look at the valuation of Lovable!

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Why Athla loves 409a valuations

February 3, 2026

We keep being hired to do 409a valuations and we love it.

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Extracting the FULL value at exit

January 27, 2026

We just wanted to let you know that we are writing a short paper on why getting a clear understanding of valuation should be the first step when preparing for an exit.

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How much is a country worth? £700bn?

January 21, 2026

Did you read our email last year on how much a country and a canal are worth? Here’s a link if you didn’t.

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Removing the risk around value in the James Dyson family business and others

January 6, 2026

Not just James Dyson, but ALL businesses wanting to ensure shareholder value sits in the right place, need to start understanding value asap.

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Reflections on 2025

December 23, 2025

It’s been a long year, hasn’t it?! Certainly our valuations business has grown A LOT. This is a moment to say a very public thank you to all the Athla team for being there for you over the last twelve months.

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What The Budget’s advert for EOT means for you and your clients

December 16, 2025

Volumes of activity will grow, but with that will come greater scrutiny by the tax authorities.

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The ever-increasing importance of getting valuations right

December 9, 2025

This is a little later than planned – we needed time to process the Budget announcement and what lay behind it.

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The strategic value of expert valuations – not just a number

November 26, 2025

Valuations aren’t just financial tools — they’re the supporting document for a legal action.

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